FM 93 MIRPUR
Azad Kashmir Radio Mirpur and FM 93 Mirpur is a group of professional and talented people with experiences in diversified fields having a vision and desire for a better tomorrow by bringing a positive change in the society. We focus on providing a variety of best services in the field of education, entertainment and information not only to Urdu-speaking public, but also to Pahari, Kashmiri, Gojri and English listeners in the area. FM 93 Mirpur is the greatest landmark in the history of Radio Broadcasting which got tremendous feedback right from the beginning of its operations. Establishment of FM radio in this area is highly appreciated by the local community and people are very excited and concerned with this development in the region and own it as their own Family Channel. We provide entertainment in the shape of songs and music and quick information in the shape of breaking news, archives, latest research reports, documentaries, programmes based on current affairs and much more. We aimed at opening new horizons for the people living in the area. The Radio Station highlights the activities in economic, agricultural, social, political, religious and cultural fields in the format of discussion programs, plays, features, documentaries, audience participated talk shows, general talks on social themes, music and news and current affairs programmes.
Background:
Azad Kashmir Radio was incepted on September 30, 2002 by the then Federal Minister for Information and Broadcasting and Kashmir Affairs, Nisar A. Mammon in Mirpur, Azad Kashmir. Having 936 KHz frequency with 320.51 Meter Band, Azad Kashmir Radio Mirpur has 100 Kilo Watt Transmitter and aerial Radius 150 KM (including AJK, Occupied Jammu & Kashmir, most parts of Punjab & NWFP provinces and some parts of Sindh and Baluchistan provinces. FM 93 Mirpur was inaugurated on September 30, 2009 having 2.5KW Transmitter made by Rohde und Schwarz , Germany
Coverage Area
FM 93 is having a largest range of 2. 5 kilowatt transmitter made by German which is operating in wider radius than other channels of the area. Our channel has the honour of being listened in almost all parts of four provinces of Pakistan
On the other hand, our Medium Wave channel also covers a wide range of areas starting from Mirpur to Kotli, Bhimber, Muzaffarabad, Hatian Bala, Forward Kohota, Rawalakot, Baag, Neelam Valley , Sadhnoti,
Hawailian GT Road Lahore to Rawalpindi , Occupied Jammu & Kashmir, most parts of Punjab & NWFP provinces and also some parts of Sindh and Baluchistan provinces. The following map of, East, West, North and South fully illustrates the coverage area.
Azad Kashmir Radio Mirpur and FM 93 Mirpur aim at:
1- Providing broadcasting services in the fields of information, education and entertainment through programmes which maintain a proper balance in their subject matter and a high general standard of quality and morality.
2- To broadcast programmes to promote Islamic Ideology, national unity and principles of democracy, freedom, equality, tolerance and social justice as enunciated by Islam.
3. To reflect the urges and aspiration of the people of Azad Kashmir in general and Mirpur Division in particular and promote principles of democracy and culture of freedom and tolerance.
4. To highlight the economic, agricultural, social, political, religious and cultural activities in the form of discussion programs, plays, features, documentaries, audience-participated talk shows, general talks on social themes, music and breaking news and current affairs programmes.
5. To highlight the local issues and problems faced by the people and strive for formulating a prosperous and healthy society by bringing a positive change in the attitude of the area people.
6- To promote business, trade, manufacturing, industrial and commercial activities of the region in order to build a prosperous and healthy society.
Marketing and advertising:
Our newly established channel FM 93 Mirpur aims at providing information, education and entertainment to the masses through variety of broadcasting items. Our channel focuses on multiple-sectors like Education, Health, Mass awareness, Consumer rights and Entrepreneurial Competencies. In routine programs, we focus on national and international flight timings, international currencies’ rate, gold and mines rates, trade activities, Housing and works, investment, sports, narcotics control issues, planning and development, population welfare, postal and cargo services, transport services, Industries, water and power, and current affairs and general public issues in the region.
To achieve these targets, our marketing and advertising wing intend to develop consensus and interaction with different organization, associations and institutes to highlight their projects and schemes positively and effectively. The marketing wing, strives to provide “Healthy Entertainment”, “Education through Information”, “Solution of problems” and “Marketing and Promotion of clients’ products. The department provides its clients an excellent opportunity for promotion of their products and messages /media campaign of their department in the form of advertisement. It provides best services with a very reasonable package aimed developing sound interactions with its customers.
BENEFITS OF ADVERTISING ON FM 93 CHANNEL
INFORMATION MEDIUM
Many listeners specifically listen to their favourite radio station broadcasting in their own mother language because of the local information it conveys, such as Weather, Entertainment, Health, breaking News and other entertaining items. Our channel has the honour to broadcast commercials based on client’s mother tongue. (Urdu, Pahari, Gojri, Kashmiri, English) in the interest to a large number of listeners.
COST EFFECTIVE
Sponsorship of any feature on FM 93 Radio is not only an excellent way to advertise your company but it is also extremely cost effective special packages.
HEARD MORE TIMES IN MORE PLACES
Keeping in views, the clients’ requirements, we oblige the esteemed sponsoring person in a variety of different environments / different languages in the shape of repeated spots in lines with customers’ wishes and aspirations.
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israr sokasan